Interstitial is a powerful full-screen, responsive format for Mobile In-App.
The Interstitial Carousel is best used for campaigns with more than one piece of information, photo or product to share. This unit drives engagements.
Below are types of carousel units and navigations MiQ Create can produce.
Different elements that can be included in carousels are:
- Facts/Testaments/Statements (text based)
When planning a carousel, consider the information that should be included with the rotating element. For a carousel featuring products, will the name of the product and price also be rotating through? For a carousel with images, will the caption change with each photo or stay the same?
Video in Carousel
If you are planning a carousel with video, the lengths should be kept at 6s or 15s.
We suggest using as little text as possible to allow your branding, imagery and video to shine. Keep copy as close to the following suggestions:
- Headline (100 characters)
- Additional copy (100 characters)
If you would like to include more text than suggested, consider animating to break up the content and allow the user to process smaller pieces of information, always ending with the CTA.
We recommend a CTA with no more than 20 characters and to keep the CTA visible at all times so the user is encouraged to click through.
Our creative team can resize an existing 300×600 banner PSD into an Interstitial.
|Carousel Cards||4 max|
|Existing Media Files||.psd or .ai|
|Fonts||.otf or .ttf|
|Logos||.png, .jpg, .psd or .ai|
|Images||.png, .jpg, .psd or .tiff|
|Animation||storyboard, existing html5, or written concept|
|Copy||Approved copy only|
|CTA||Approved CTA only|
|Carousel Cards||Image or video, copy and CTA if desired|
Ad Server Specs
|Initial File Size||200kb|
|Max File Size||2.2mb|
|Frame Rate||24 fps|